One of the most difficult jobs in the business: to be a “sponsor”, the aspiring female executives protects


– sponsor them. Women in the workplace need both mentoring and sponsorship. The latter is someone who works for you if you are not in the room, explains Rosalind Chow, a lawyer for sponsorship and the author of the new book The doors you can open.

But sponsoring is often not a little question of managers – and it can be an even bigger question of women. Emerging women need “protection” from their sponsors.

“Women’s protectors are criticized more frequently – therefore sponsors of women have to protect more often than male sponsors,” says Chow, who teaches organizational behavior and theory at Carnegie Mellon University. “But protection is very expensive sponsorship behavior. It means that you build your social capital. Every time you do this, it only makes your credibility a little more.” Over time, this can violate the workplace in the workplace, the sponsors’ efforts could “be less effective,” says Chow.

She shares an example in her book; A director of a women’s management program recommended a part -time teacher for a full -time position. The instructor was ignored, whereby the university administration cited its lack of doctoral thesis as a decisive factor – although the school had recently promoted a male trainer without a doctorate. In addition, the director was made with accusations that she had violated hiring processes and the wishes of other faculty members. “For her efforts, she was rewarded with damaged relationships and broken trust,” writes Chow.

Book cover

With the kind permission of publicaffairs

This is just one of the differences that appear for women who are looking for allies to support their professional advancement. The discrepancy begins with WHO Women are looking for sponsors – often other women. Since men are still dominating most corporate management, this can mean that the “power level of the sponsor” for emerging women can vary compared to men.

The efforts to counter these gaps – like networking – can be associated with their own punishments. “Networking is manipulative when it is done by women, and if it is done by men, it is just like this:” Yes, that’s what people do, “says Chow. Women who are actively networking often get lower management ratings than men, and their connections to people with high status-negative-and strategically.

It is ironic how sponsorship can hurt older women – that women often consider it a “tasty” form of networking. “The focus is not on them. It’s about helping others … instead of trying to maximize everything for yourself,” she says.

Chow previously developed a mentorship program for black experts at the Advanced Leadership Institute, in which she aimed to bring mentoring executives to sponsoring – to change the behavior of a mentee to see others, to see how great this person was.

That is why she says that one of the most critical possibilities of how men can support women in the workplace is to sponsor them. Men can open up the power they have reached and take risks that high -ranking women often cannot do without the risk of violating their own career. Senior male executives should ask themselves: “How many women do I know? How many women do I trust with respect?” She advises. “All women they know and respect you should sponsor.”

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Also in the headlines

– spy chief. Blaise Metreweli will be the first woman, the MI6, the British intelligence service, in all its 116 years. As general director of MI6 for technology and innovation (or Q, she is for James Bond Fans). New York Times

– Advertising allegations. CEO from X Linda Yaccarino hit that Wall Street Journal consequences report claimed that the company had threatened to bring advertisers to court if it did not advertise x. magazineThe report and instead stood the growth of the social media platform. Axios

– in progress. The Rugby Champion Ilona Maher produces and plays in a new documentary about her sporty career, which Hello Sunshine from Reese Witherspoon develops together with others. “I always have the feeling that I have something to say,” says Mayer, who sees the project as an opportunity to get to know the fans even better. Hollywood reporter

– – Fan Faith. According to the new parity research results, 68% of sports fans are confirmed by 68% of sports fans. This trust rose by 8 percentage points in male sports viewers from the previous year. The core

Makers and Schüttler

Origis Energy appointed Alice Heathcote as CFO. Most recently, Heathcote CFO was in layers of clean energy.

Global measures appointed at the end of smoking Nataliia “Natasha” Toropova as Chief Development Officer. She was last CEO from Healthy Initiatives.

Moneygram, a payment platform, named Lamia Pardo CMO. Most recently was Pardo Director of Growth at HelioX.

Lemon Perfect, a water mark with lemon taste, named Mari Lee CMO. Most recently she was SVP from Nutrabolt.

Called yahoo news Chrystal Henke Ball VP of Engineering. Most recently she was VP of Engineering in Pachama.

On my radar

Minnesota murdered legislators are remembered as a pragmatic problem solver New York Times

Within the strategy that the Tikokers brand contributed to earning 1 million US dollars in 8 minutes Inc.

What happened to the women from #metoo? New Yorker

Farewell words

It was as if the world had thrown a bus on me and I caught it.“”

Alexa von Tobel, Founder and Managing Partner of Inspired Capital, reflected 10 years ago When selling Learnvest to Northwestern Mutual and with a baby – all on a weekend

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