It wouldn’t be a programmer -a note in 2025 without a little ai, right? As inconvenient as Apple Intelligence has been since its rolling in October last year, Apple seems to be committed to improving that experience with pivotal updates as … new genemojis? Ok, so maybe WWDC 2025 was not a revolutionary year for Apple -intelligenceBut there are still some updates, including a new feature that can watch what you do on your phone and then take specific actions depending on the scenario.
Visual intelligence, as Apple calls it, is a function that expands multimodal capabilities beyond the camera app and into your iPhone screen. “Users can ask ChatGPT questions about what they look at on their screen to learn more, as well as search for Google, Etsy or other supported programs to find similar images and products,” Says Apple. “If there is an object that a user is particularly interested in, like a lamp, they can highlight it to search for that specific item or similar objects online.”
That doesn’t sound a novel at all, but it brings Apple closer to competitors like Google who has Gemini feature That does almost the same. It also brings apple intelligence closer to the holy graal of “Actual AI“Who is the way to describe AI of the Technic world, which can do things for you. As ho-hum as multimodal features as visual intelligence have become in a very short period, they still have the power to actually improve the phone, according to me.
I think I’m talking to most people when I say that using your iPhone is not as simple as before, and there are a few reasons for that. One reason is that we expect our phones to do much more than before, which means that devices need to have more features to do all those things. The problem is that keeping track of these functions and finding a place so that they exist in UI is not easy – it makes the software feel more swollen. Agency AI has the ability to cut through the bloat and bring you to the thing you want to do faster. If that means I spend less time entering payment card information or navigating between programs on my phone, then I’m all for it.
This is all theoretical now, because visual intelligence has just been released, and we can’t say for sure if it works as promised, but I’m definitely not crazy about the idea, even despite being a little hindered. Visual intelligence also has to work on-device AI, which is great because sending data from my phone screen anywhere wouldn’t really be high on my job.
It’s not just about visual intelligence; Apple has also revealed new AI functions as a live translation into the messages and FaceTime to translate while you texted or call with someone. There have also been updates to Genmoji and image playground, which add additional customization and new artistic styles for generated images and emoji. Additionally, Apple will open its on-device fundamental model for Apple Intelligence and invite third-party developers to design their own AI functions.
“APP developers will be able to be based on Apple Intelligence to bring to users new intelligent experiences, available when they are offline, and who protect their privacy, using AI inference for free,” Apple said in a statement. “For example, an educational app can use the on-device model to generate personality quiz from user notes, without any cloud API costs, or outdoor app can add natural language search skills that work even when the user is offline.”
Again, this is not exactly the nastiest news for Apple Intelligence, but it may be a solid way to speed up the development of new AIs, especially while Apple stays behind in the field of generative AI and large language models. Speaking of staying behind, one notable thing that was missing was Apple’s AI-powered Siri update, though Apple dealt with the AI elephant in the camera, stating that we would hear more “later this year.” That is not surprising at all, but it certainly indicates Apple’s stumbling blocks on the AI front.
The this -year -old WWDC has done little to stop any concerns you may have over Apple’s progress on the AI front, but it pushed the needle forward, and that may be enough for most. Despite industrial emphasis on AI, consumers have a decisively smaller appetite for those functions, so I doubt, Latest iPhone.
Anyone who is part of Apple Developer’s program can use the new features of Apple Intelligence today, while the first public beta will be available next month. If you are not interested in Betas or you are not a developer, you will have to wait until the fall to test these new features.
