Last weekend, everyone’s eyes were on New Orleans Philadelphia Eagles and Chief of Kansas City Facing Super Bowl Lix. The NFL’s biggest game of the year also features high energy activations and activities that attract visitors to face off. In parties, performances and pop-ups, Gatorade Invite athletes and sports fans to experience their G-LAB activation space where we caught up with the WNBA stars Caitlin Clark Indiana Heat and Minnesota Vikings’ catcher Justin Jefferson Quick chat.
G-LAB provides guests with scientific origin stories of internal research on Gatorade, combining technical research, Gatorade Institute of Sports Science (GSSI) and dynamic challenges can help athletes improve their performance. When Clark attempts to shoot on a hoop with depth-aware goggles, guests can also try to hit the football target, grab the pass and test their endurance.
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As one of the major athletes in the WNBA, Clark is no stranger to what women’s sports can achieve. Clark told Hypebeast: “Women’s sports are just scratching the ground, the future is very bright, I’ve been involved for a short time – there are so many amazing people in front of me. The sky is the limit, it’s so irritating. Excited. ” Hypebae also caught up with Clark, who shared her loyalty to the Chief (she has been a long-time fan since she was a child) and was excited to see SZA in the half-time show.
Justin Jefferson also walked into the lab and easily grabbed the ball with one hand. “Being a part of it means a lot,” Jefferson told Hypebeast. Going to his hometown of New Orleans and going to big games, that means everything for the star receiver. “Go to LSU and spend your life here and get home for the Super Bowl, which I’m looking forward to.” He even shared his excitement for the Super Bowl halftime show when asked about his wish for Kendrick Lamar ( Kendrick Lamar) shared when he played the song, “I feel like everyone wants him to play “Don’t Like Us”, and everyone is waiting for him to see if he will see if he will actually play or not. I’m waiting for Not too late. “And if you adjust your well-crafted work, you know that the rappers do all this work and more – use SZA, Serena Williams and Samuel L. Jackson as guests.
When the Hawks won the Super Bowl 40-22, coach Nick Sirianni was sprinkled with yellow (lemon lime flavored) Gatorade. Every year, the traditions and game fans are constantly looking forward to it. Since 1983, both Clark and Jefferson have shared some personal stories about drinks. “Football was the first sport I ever played, and my first memory with (Gatorade) was after practice in school,” Clark recalls. “As long as I was in sports, that was part of my life. Once a year, you’ll be selected to bring your own drinks and snacks to everyone in your practice, and mine is always the blue flavor.”
For Jefferson, it was all about advertising. He shared: “As a kid, I saw ads for my favorite players – Michael Jordan, Lebron James – they were the kind of players I would shape myself later.”
At the end of the weekend, green confetti covered Caesars Superfield and Hawks quarterback, Jayne is in painaccepted the Vince Lombardy Trophy. It’s time for Clark and Jefferson to prepare for the upcoming season, with the WNBA starting in May and the NFL kickoff game in September 2025.
