Chipotle’s CEO says that you will open a new restaurant almost every 24 hours this year, thanks to AI



  • Chipotle CEO Scott Boatwright says the fast chain A “exponential sentence” is expanded, whereby more than 300 new locations are to be opened this year. The key to growth is a new AI technology, such as the setting platform “Ava Cado”, says Boatwright Assets.

If you are a fan of bowls, tacos and burritos, there is good news: shortly there will be a chipotle opening in your neighborhood.

The company currently operates over 3,700 restaurants, but has ambitious goals to expand to 7,000 locations in the USA and Canada alone. On stage at AssetsCoo Summit today, Chipotle CEO Scott Boatwright Unprinted that the company was almost expanding from day to day.

“We will open a new chipotle restaurant almost every 24 hours this year” Assets‘S Kristin Stoller. “And if you think about the growth that lies in front of us and the need for top -class, targeted, value -oriented people is more critical for our brand today than ever.”

Chipotle currently employs over 130,000 people – and with Expansion also planned for MexicoBoatwright admitted that the use of AI technology made the setting process much faster. Chipotle introduced last year “Appreciate“The company’s AI setting platform and since then Boatwright said that the settings were reduced by 75%.

And while the use of AI can be in the setting process Unwanted signs for personnel specialistsAccording to Boatwright, KI has a place in the shop in all industries and industries.

“This not only helps us keep our restaurant in employees, but also ensures that we have the best talent in the industry,” he said.

AI could give you a discount on your next chipotle bowl

While chipotle is followed by the long list of companies that hug the AI ​​in their business Make your guacamole).

“We do not try to replace human experience, we try to remove waste and to expand or improve the experience of the team member,” he added.

The company also uses the technology within its reward system. If a customer has not made a purchase in the past two weeks, Boatwright said that he may be offered a deal that has escalated over time to bring the customer into the store. AI technology helps to assign the business to the person to the person based on their personalization and general brand use.

And while Bootwright just fairly was CEO last year– After he acts as a coo for over seven years, he admitted that his attempts to scale the company with new technologies only work if customers enjoy the product.

“Customers come to chipotle for the food,” he said.

This story was originally on Fortune.com



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