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Conor McGregor, also known as “notorious”, is an Irish mixed martial arts artist born on July 14, 1988 in Dublin. He is known for his achievements in the Final Battle Championship (UFC), where he became the first fighter to win both weight levels – feather power and lightness.
Apart from his combat career, McGregor took the risk of entrepreneurship and launched his whiskey brand, the 12th, in 2018, named after his Dublin roots.
He used his UFC fame to market a mixture of three columns of fusions. In 2021, McGregor sold most shares for an estimated $600 million while retaining a significant role.
In April 2025, McGregor introduced a member called “Real” to venture into the cryptocurrency market. Digital tokens that promise to change the crypto world are launched through sealed bidding auctions to prevent robots and snipers from interfering.
Developed in collaboration with Real World Games (RWG) Decentralized Autonomous Organization (DAO)authentic monuments are provided to holders bet Rewards and voting rights in its ecosystem.
With real memorials, McGregor aims to make a significant impact on the cryptocurrency world. However, things didn’t go as planned.
McGregor worked with the decentralized autonomous organization RWG to raise funds for the project with a minimum target of $1,008,000. But during the 28-hour pre-sale period Dao collected USDC $392,315 (USDC) comes from 668 contributors, accounting for only 39% of their targets.
RWG acknowledged that the auction failed to meet the minimum salary increase and noted that they would refund all bids completely. McGregor himself Acknowledgement announcement.
For fundraising, the real tokens are sold through sealed bid auctions for Axis financing. A bid submitted by the user privately to specify the required quantity and price and allocate to the highest bidder at a single liquidation price.
After deliberating on where they went wrong, RWG is now looking for Relaunch fundraiser. The team has not provided a date for the restart.
McGregor remains outspoken, uniquely announcing or endorsing the signature line for project updates “Ladies and gentlemen, this is true!” The team plans to reshape the token’s purpose and possibly modify its fundraising method for a more successful reboot.
did you know? Memorial factors often add value due to community hype and viral trends rather than technological innovation. Despite their lack of strong basics, social media buzz and celebrity endorsements bring huge short-term benefits, making them popular among high-risk, high-reward investors.
RWG attempts to launch real attempts Memecoin face Multiple challenges led to Dodo’s failure to achieve its fundraising goals.
Several factors have caused For this result:
did you know? Some memes inspired real-world donation and activism. Dogecoin’s community once raised over $50,000 to send Jamaican sleds to the 2014 Winter Olympics, which shows that Memecoins can bring fun and philanthropy.
The real purpose is to promote features like Staking, Honstance and Utility, as well as real-world MMA combat simulators and future business integration. It is SymbolismHowever, it has been criticized.
According to the RWG team, the real Memecoin Tokenomics model is designed for transparency and community engagement, as 32% Total supply Allocated to the DAO Finance Ministry to support ecosystem growth, while 17% were allocated to the community to inspire participation.
To obtain governance rights and rewards, the tokens can include coins; 10% reserved for the development team. The model aims to fund sports and gaming startups, blending hype with practicality.
Critics have found flaws in tokenology, which many believe is the reason for the poor performances in the fundraising event. They are particularly demanding on the 12-hour unlock windows of the token.
This allows investors to sell their token shortly after the acquisition, and investors can make a profit even if the price drops. Several projects have been used Such pump and garbage dump structurethis creates a bad precedent. This prevents long-term investors seeking sustainable growth.
The marketing strategy of the project has also attracted attention, as many people think the project has no real value and are just trying to take advantage of the names of celebrities.
The use of third-party logos on its website has resulted in allegations of misleading promotional strategies, undermining the project’s credibility and blocking potential investors. And there is a lack of a clear roadmap for the only truly amplified investor doubts.
The fate of McGregor’s real Memecoin fundraiser highlights the wider risk that celebrity crypto represents. Although celebrities have attracted attention and a lot of followers, their involvement often lacks the essence, long-term commitment or technical understanding of the projects they promote.
Celebrity-backed tokens often span hype rather than real value, resulting in early investors benefiting while later ones suffer losses.
When such projects crash, the credibility of the crypto industry is affected, thereby exacerbating public distrust. The result of the Royal Fundraising campaign is that reputation does not equal the credibility of the project.
Regulators have also reviewed such endorsements more carefully, which may have legal consequences for misleading promotions. To mature the crypto space, projects must prioritize transparency, utilities, and experienced leadership over viral marketing.
The real Memecoin fundraising failure emphasizes that true trust and long-term vision are more valuable than celebrity influence in Crypto fundraising.
did you know? Shiba Inu was launched in 2020 by “Ryoshi” and is known as the “Dogecoin Killer”. With a supply of £40 trillion and a vibrant “Shib Army” community, it has a market cap of $40 billion in 2021.
Investors in the cryptocurrency space can draw many lessons from real Memecoin fundraising events.
First of all, hype cannot replace value. Relying solely on celebrity influence without understanding the fundamentals of a project can lead to poor investment decisions.
Real also reveals how quickly investor sentiment can change. The initial excitement turns into suspicion when users notice the community engagement and practicality behind the token.
McGregor’s limited participation and controversial public image further raises doubts, proving that Star Power does not guarantee the lifespan or credibility of the project.
Investors need to recognize the importance of their own research (DYOR). Just because celebrities support the token doesn’t mean it’s credible. It is crucial to examine real-world use cases, developer activities, tokenology, and community feedback.
Finally, the collapse of the real fundraising campaign highlights the need for regulatory clarity among celebrity spokespersons. Without it, misleading promotions will continue to harm retail investors and ultimately undermine the credibility of the crypto industry.