shackles Generally, new areas of shoe creation and activation. Whether the outline of the fashion avant-garde-for example Poor speed -S For those who love outdoor activities or open New flagship store In the world’s major cities, Hawka has been thinking outside the frame. Now, HOKA has launched its latest community -centric concept: a new convenience store in East London called “Run Stop Corner Shop”.
The new space is a preferred store in the Consumer in England to store all the operating necessities required for the new year training period. This store is located in Bethnal Green Road. It is a “one -stop car” to celebrate the community with the community next to the running sports. To purchase its essentials, buy its essential sneakers and snacks from Scratchcards.
In addition, the opening of the store coincides with Hoka’s New Bondi 9 Silhouette. This iconic running shoes were originally entered the market ten years ago, and now they have recovered to update for runners who step on local roads every day.
For those who visit the new “running corner stores”, Hoka installed a hidden space through blue and neon light passersby. All traditional London corner store aesthetics disappeared. The customer experience has undergone tremendous changes here. The title of the elevated space is “Flylab”, which allows customers to experience Bondi 9 in a new way of innovation, because HOKA plans to host regular brand activities, including regular collective activities with some of the most outstanding running communities in London.
HOKA’s EMEA market director Cynthia Van Der Moolen said when commented on the “running corner store”: “We are very happy to invite customers to enter HOKA world consumers through the immersive experience of” Run Stop “and bring together the growing running communities in London. Together. Although “running” celebrates Hoka’s product innovation, this space is not only related to performance shoes, but also connects with runners, shared stories, and experience of shaping our movement. ”
At the same time, in HOKA’s new brand movie, “Run Stop Corner Shop” is also lifelike. It is characterized by British electronic musicians, DJ and record producer Scratcha. He is an enthusiastic runner and is currently working hard to participate in the marathon.
Check the new “running corner shop” above HOKA. You can immediately visit it until February 23 at Bethnal Green Road 123 at E2 7DG.
