Instagram takes on Snapchat with new ‘Instagram Map’


Instagram devises Instagram map, a new feature that allows users to share their most recent active location with others and discover content based on a location. The meta-owned social network also launches reclaims and makes its “friends” tab in coils available worldwide.

With its new map function, Instagram copies yet another popular Snapchat function, after cloning the core stories of the app Back in 2016. Instagram comes for Snap Map’s Crown, a function that recently exceeded 400 million monthly users and remains one of the core offers of the app.

Instagram notes that a location sharing is default on an Instagram map, and the user’s location only updates when they open the application, which means it does not provide real-time local updates. SNAP map, on the other hand, allows users to choose whether their location is updated only when they open the application or in real time.

It is worth mentioning that Instagram offers Real-time location division by DMS (Direct messages). However, unlike Apple Find My and Snap, which allows you to share your location with others indefinitely, Instagram only allows users to do up to one hour.

Image Credits:Instagram

Instagram says the new map function will make friends to coordinate and link for hangers. It also allows users to explore local-based content that their friends and favorite creators have shared or participated. For example, if your friend attends a nearby music festival and posts a story while there, it will appear on the map. Similarly, if a creator posts a coil about a new restaurant in your city, you will be able to discover it with an Instagram map.

Regardless, whether you choose to share your location, you can use the map to explore local-based content, Instagram says.

The map also allows users to leave short messages, or “Notes,” on the map for others to see. Instagram notes are currently the short messages that appear at the top of your direct messaging, but with the launch of Instagram map, users can now post these short updates on the map.

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Although Instagram certainly adopts Snapchat with this new feature, it also has the opportunity to attract people who have been fans of ZenlySocial Map Program that SNAP acquired and then closed in 2023.

The new map function launches in the United States starting Wednesday, with wider global availability soon. Users can find the Instagram map at the top of their DM wire box.

The launch does not come as a surprise, as Instagram was spotted developing The map feature last year.

Image Credits:Instagram

As for the new “reclaims”, Instagram pulls out a page from A book by Tiktok Also creating its own version of the popular “Retweet” function (now X).

This feature allows Instagram users to repulse public coils and foods. These reposition may appear in the currents of their friends and will also appear in a new “reposares” tab in their profile. Instagram says the new feature gives users a way to share their interests with others and also offers creators the opportunity to reach a wider audience.

To push a coil or post, users tap the Repost. Users can also choose to add a note to the reposition by typing the thought bubble that appears on screen and presses to keep.

As for the new “Friends” tab in Reels, Instagram has launched it in the United States earlier this year and is now available worldwide. The tab allows you to see public coils that your friends liked, commented, reposed and created.

For users who want to browse and interact with content privately, Instagram devises the ability to choose to have content you have participated in the friends tab.

Users can hide their likes, comments and reclaims from the tab. Additionally, they can choose to mute likes, comments and reclaims from specific people they follow.



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