
“We just make sure we tick the boxes of what people expect and want,” Jenny Packham said of her 2026 Resort series. “What the hell do they want? The designer paused before answering. “A wow factor,” she said.
That “wow factor” usually comes in the form of color. This season, Packham embraced bright sunset tones and ombré shadows—she said she felt inspired by the rare blooms that people might find in the jungle, or on display at the Chelsea Flower Fair: “We started with many exotic lilies and orchids, whose colors were amazing.” (Sometimes, this explanation is literal: for example, a dress details the slipper orchid pattern, while a structured black night jacket embroidered with dahlias. Another dress has a black tulip cloak with a layered petal-like accent.)
“Wow” also appears in the form of embellishment. Packham loves sequins, crystals, beads, and uses them freely throughout the series: the glittering floor long skirt looks like the Oscars come to life. A gradient evening gown, starting with the neckline with purple rhinestones and ending with a rose pink sequin hem, like Ariel of the Little Mermaid, if she walked the red carpet with her newly discovered legs. Check 20 and you’ll find it resembles the famous lavender Jenny Packham Kate Middleton Wear the 10th anniversary dinner on the Ark in June 2011– But black. “It doesn’t mean it’s the top. It just means it has a powerful punch,” Packham said. “It’s about walking in the room and everyone is thinking, ‘That’s a great piece of clothing.'”
Sarah Jessica Parker over the past few months That’s it In Paris, Sarah Bareillies attended Tonys in one of her fall, silver sequined gowns, while Dita von Teese recently wore a navy peplum dress at her West End show’s press conference, Diamonds and dust. Sometimes it is best not to keep it simple and simple.