Jim Farley, CEO from Ford TeslaReferring to the consumer “trust” and the need to “be very careful”, as reasons why Ford sees more potential in systems, based on laser sensors such as Those in Waymo vehicles.
The comments are the latest indication of the resistance of the automotive industry against the vision of Tesla CEO Elon Musk of less expensive self-driving vehicles that only use video cameras and artificial intelligence-a Bet Musk believes License of Tesla technology.
But Ford, the number three car manufacturers in the United States, which is supposed to work with partners to include self -driving technology in its future vehicles, does not seem to license Teslas Tech shortly, based on Farley’s comments on Friday.
“If you have a brand like Ford, you have to be very careful with a new technology,” said Farley on Friday at the Aspen Ideas Festival. “We really believe that Lidar is mission critical,” said Farley. In relation to the laser sensors used by companies like Waymo.
Farley was interviewed by Walter Isaacson, who published a biography of Elon Musk in 2023. When her conversation turned to autonomy, Isaacson Farley asked to compare the systems from Waymo and Tesla, and he asked which approach made more sense.
“For us, Waymo,” said Farley. He pointed out that both WaymoIn the possession of Google Eltern-Alphabet, and Tesla have “made a lot of progress in self-experience”, and Farley admitted that he had talks with Elon Musk. However, he explained that Ford Lidar viewed the important part of the picture and found that the Lidar system would see exactly what is in front of them. ”
Tesla, what recently Started his robotaxi service in Austin-With security drivers on the front seat Hat, a “only camera” approach for its autonomous technology is famous, which means that it does not use radar or lidar technology to “see” the surroundings around the car. This approach has in the industry of people who are wondering whether it is so safe without the layoffs
“The problem with Waymo’s cars is that it costs a lot more money,” said Musk from Tesla during the quarterly win in April. “The car is very expensive, in low volume. Teslas probably costs 25% or 20% of what a Waymo costs and is produced in a very high volume.”
Ford has explained that it is planned to work with a self -driving software company as soon as the technology continues. While the company had given $ 1 billion for its own joint venture VolkswagenFord, Argo Ai, described the efforts in 2022 and decided to pursue a partnership model. In the meantime, the company has shifted the attention of its “Bluecruise” technology, a so -called level 2 self -driving system, which enables drivers to take their hands off the tax on the highway, but requires full attention. Ford is still working on developing a more advanced system that enables drivers not to draw attention to the motorway in certain times.
“As a company, we decided that a cooler problem when the full autonomy in an urban environment was high speed, turn off a look. Push a button and read a book in your car,” said Farley.
