Kraft Heinz From 2027, artificial dyes will pull out of the US products and no longer run new products with the dyes.
The move comes for almost two months after US health officers said that they would push the food manufacturers to do so laid out Petroleum Artificial colors In the nation’s food supply.
Kraft Heinz On Tuesday, almost 90% of the US products did not contain any food, drug and cosmetic colors, but that the products that still use the dyes will be removed by the end of 2027.
Kraft Heinz said that many of their American products that still use the FD & C colors are in categories drinks and desserts, including certain products that were sold under brands such as Crystal Light, Kool Aid, Jell-O and Jet Puffed.
The company said that it would use natural colors for the products instead.
“The vast majority of our products use natural or no colors, and we were on a trip to reduce the use of FD & C colors about the rest of our portfolio,” said Pedro Navio, President of North America at Kraft Heinz.
Kraft Heinz paid artificial colors, flavors and preservatives from macaroni and cheese in 2016 and said that it had never used artificial dyes in his ketchup.
The company plans to work with licenses of its brands to encourage them to remove the dyes.
In April, Marty Makary, Commissioner of Food and Drug Administration, said at a press conference that the agency would take measures to eliminate synthetic dyes by the end of 2026, mainly through the voluntary efforts of the food industry.
Health representative have long asked for artificial dyes from food and quoted mixed studies that indicate that they can cause neuro -Shavioral problems in some children, including hyperactivity and attention problems. The FDA claimed that the approved dyes are safe and that “the whole of scientific evidence shows that most children have no adverse effects if it contains food with color additives”.
The FDA currently enables 36 food colors additives, including eight synthetic dyes. In January, the agency announced that the dye, known as Red 3, was used in sweets, cakes and some medication. would be forbidden in foods until 2027 because it caused cancer in laboratory rats.
Artificial dyes are widespread in US foods. In Canada and in Europe – where synthetic colors are required to wear warning slices, manufacturers mainly use natural substitutes. Several states, including California and West Virginia, Have passed laws Restriction of the use of artificial colors in food.
Many US food companies are already formulating their food according to measuring colors, one of the world’s largest manufacturers of food dyes and flavors. Instead of synthetic dyes, food manufacturers can use natural colors from beets, algae and shredded insects and pigments from purple sweet potatoes, radishes and red cabbage.
