Summary
- Melbourne label Lowf blends precision cuts with streetwear to create a limited run capsule worn by global icons such as The Roots and Oddisee
- Founded by Sione Taufa, the brand reflects his background in tailoring, global design and cultural storytelling
- The latest sold capsule Japandi combines Japanese minimalism with Scandinavian functionality, thus enhancing Lowf’s reputation for considerate, heritage-driven design
There is a quiet vandal in Melbourne’s fashion world, whose name is Lowf. Lowf is produced by the so-called “modern curator” of the label, and Lowf blends precision cuts with street decorative edges while producing capsule collections that quietly gain a high status among cultural idols.
Founded by Creative Director in 2020 CaliaLowf reflects Taufa’s life experience: from his upbringing in his mother’s tailoring studio to absorbing global design language through travel and exercise. It’s a story stitched on every piece of clothing and full of craftsmanship, culture and intent. The tag has won organic nails from heavyweights like Sampha and Oddisee, who hired Lowf as his exclusive travel partner in Australia and New Zealand.
Their newest capsule, “Japandi,” cements Lowf’s deep integration with cultural depth to blend Lowf’s reputation. Inspired by the harmony of Japanese minimalism and Scandinavian functions, Drop reinterprets traditional workwear with exquisite lenses, whose outstanding shots, such as the Kyoto Box Pleat Pants and Axis Quilted Ceds, have sold out, and have a waitlist.
The collaboration with artists like Japanese artisan Eijiro Fukuda further emphasizes the brand’s spirit: thoughtful design, responsible production and respect for heritage make Lowf one of Australia’s most eye-catching fashion outlets at the moment.
Take a closer look at the products above and head to Lowf’s website for more details.
