Mane’s nostalgic new stylist here are here for a small cutter of your life

Cuties, it’s time to make a mane ceremony. Jen atkHe has done the correction again.

It is the most popular earlier their hot tools viralThe brand has decided to spread the nostalgia forward Hair and body clouds… plus a series of high-performance styling, fun, flirtty and attractive.

“This speed is a special moment for me. I Create CreateThe net stripes of minimalism, luxurious performance and great effort. But, it’s pink, playful, nostalgic and fun. “You know” Detemone “styles and roles.” You know the stars. “These styles represent a new chapter, not just for the brand, and creatively for me. We are bringing a tremendous performance with the personality hair decoration that really works for me and It makes you smile. ”

Mane’s new thing is his perfect label: “Easy beauty for cuties”. And the Atkins says that it is only that home. Fromwards, learn about the new products of the founder.

Inspiration

“Sincerely? Joy,” says Atin asked about the latest inspiration for new products and relevant relay.

“When I was like a brand, I felt like a little dose of dopamine on your shelf, in the next chapter, we wanted to deepen the innocence and young people in our vessels.” He explained.

Take, for example, brand new handmade logo. He created a 12-year-old Tati of the Official Doodle (dream work alert).

“Organic, imperfect and full of personality, like our new bottle forms,” has added the creator. “We wanted to have fun with the side retro retro logo, and this brand is rooted in accessibility, creativity and joy, and our styles embodies all this.”

While the Atkin is so proud of his first brand, it has become an Ouai (The secret of healthy and rebothering hairAmong other things, he warned that he was born “very stylish world, clean, immature.”

“I love that world and I am very happy to have come to the news. But I was able to continue playing in a white beauty, and when I wanted to be young and careless, a bright and a little bit of the best,” he explains.

It is especially proud of what this brand feels personal. Spark comes with collaborative efforts with smells, colors and brand focus: Mane squeeze.

“I’m proud, as well as our hand, that we have made high quality quality, high quality and fun,” it adds. “And I love our social feeds a little confused. That’s the point. You need to feel the beauty well and you have to smile.”

Stylish

Mane’s initial lineup includes three dry dry products: Temp check heat protector, Bright dancer that feeds hair oiland Cotton Canty Textrade. Each “grab, spritz, style and go” Easy offer, easy to use and even easier to estimate your hair and a clock less than $ 35.

“It’s amazing innovation right now. After creating Ouai for ten years, I can now access the best laboratories and to test the formulas,” Atin said, “said Atin. “What I wanted to do in my kit for a long time or the stylish food store was real when the style was dry. That’s the part of the routine, we felt so many people who are easy to use. unrealand give real results. ”

Go-to hot protectant temp checks The fog is dry, until heating 450 ° F, fights Frizz and shine. The brand new signature has pinky promises scents: “Lychee, pink and vanilla fleshy vanity.” Atkines says the favorite part of the product is that it protects your hair without weighing: “It’s light but powerful.”

Bright dancer is rich but not hair oil made to smooth, hydrate and smooth your chains. Atkines calls his secret weapon and warns his frizz polishing and adding brilliance capabilities that works wet or Dry hair.

Then there are cotton sweets of dry texture, which offers hair touches and looking stylish. “That fresh girl, lives in texture. And smell? Addictive.“ says Atin. The smell of the question is sweet sea, “green apple, melon and musk” offers fresh breeze and reminds us of body fantasies when we obsessed with the cucumber melon fantasy spray.

“It is proud that all products are three,” adding our negotiations, “who ensured who has assured them in all the brain reviews and design sessions. “One: needs laborLike, Salon-quality home level. Two: The smell should be so good, you can’t stop spraying. And three: must be nice–Memorable, functional and cheerful packaging. ”

Listes

If you don’t like to do some important styles, then if you still want your hair, you can also take one of the brand hair and new body clouds. Pinky promises hair and body “Flower, fruit and eternal young” smell, temperature check and bright dancer Sweet hair and body fog Comes with cotton sweets, delicious moments of bottles, delicious, holiday.

Of course, odors are nostalgia forward. And for good reason! Atkins say they are not moving, they are time machines. These particular time machines take you to a place where your old favorite Luxe, modern and wear.

“The perfume is very emotional to me. It’s a feeling, it brings you a version of yourself. And right now, I think many of us want that kind of connection, something lightly and happy,” he explains. “Pinky has a good smell with hard life. It’s a sweet sea. It’s a sweet sea to make your salty, beach waves, summer (heart) feel you are on holiday.”

What is next to me

Even though it’s not entirely correct “What’s next” mid-relaunch (ie next !!), when ATKZ said he was joking. Although there are “obsessed” with hair, it will come more.

“If I’ve learned something generated in the last 10 years, we believe so lucky with our customers, our customers and products that turn on our customers, not only in your body, but in you remembrance. Our odors have legs, and I certainly see part of more categories, “your hair, your room, is your overall beauty, we want to be there a little costume.”