
On April 26, 2024, I saw the Starbucks logo on the cup of one of the cafes.
Jakub Porzycki/ | Radio | Getty Image
Starbucks It was reported on Tuesday that the company’s fourth consecutive quarter of sales taxi, but the company’s quarterly revenue and income defeated Wall Street’s expectations.
The coffee giant started a weekly plan in the last quarter to restore its US business, which has closed down in the past year.
CEO Brian Niccol said in a video released on the company’s website on Tuesday afternoon: “Although we have room for improvement, we are making progress as planned and confident.”
According to LSEG’s survey of analysts, the company reports the content reported by the company:
- Earnings per share: 69 cents, expected 67 cents
- Income: US $ 9.4 billion and expected US $ 9.31 billion
Starbucks reports that the company’s first quarter net income can be attributed to the company’s $ 780.8 million (69 cents per share), which is less than $ 1.02 billion a year ago and 90 cents per share.
Company’s net sales The $ 9.4 billion a year ago was unchanged.
The company’s sales of the same store fell 4 %, and its store traffic fell by 6 %. According to the estimate of Streetaccount, Wall Street is expected to decrease sharply by 5.5 %. The performance of the United States and international locations exceeds expectations.
Our sales of the same store invested 4 %, and the traffic of its cafe dropped by 8 %. Under the leadership of Niccol, Niccol accepted the INS rope in September. The company has always tried to reverse the United States by “back to Starbucks” and focus on the coffee and customer experience. business.
Outside of its domestic market, sales of the same store also dropped by 4 %.
Starbucks’ sales in China are its second largest market, down 6 %, and the average fare is 4 %. This coffee giant has always enjoyed discounts in China, competing with competitors with much lower prices (such as Luckin Coffee).