“Most of mine Work begins in lakes, but it doesn’t stay there long, “says Anita Ashiru. She is one of the only production designers working in Nigeria, where her team builds multi -scale sets and stage projects for the country’s affective industry. Videos in South -Africa.
Ashiru’s job is one, which mostly did not exist 10 years ago, she says, but the recent growth of the West -African music industry has allowed her to live, work and travel widely throughout the area, often finding herself working in Johannesburg for weeks at a time. “South -Africa is a creative hub differently,” she tells Condé Nast Traveler. “We really don’t have such a system in Nigeria. It feels to step into the dream of a designer.”
Traveling between Nigeria and South Africa has not always been so easy. A home trip to Africa has long been a challenge due to continental infrastructure problems, including bureaucratic obstacles and the lack of connectivity between nations. But in recent years, the rise of intercontinental industries such as Ecommerce, Fintech and the arts have allowed the influx of new flying roads hosting business travelers such as Ashiru.
Ashiru’s carrier of choice, South Africa Airways, put a separate focus to Accelerating home service Within Africa, increasing its flights to Nigeria, Zimbabwe, Zambia and Democratic Republic of the Congo at the end of 2024. The airline also beat its lakes to Johannesburg -Service four times a week, starting in November last year. Long -car air links to the mainland also increased: Delta Air Lines Recently resumed Seasonal Service of the John F. Kennedy International Airport of New York (JFK) to Lagos, and United Airlines Inaugurated a completely new route from Washington Dulles International Airport (IAD) to Dakar, Senegal, in May.
Of course, the return of in -person meetings and conferences prompted a rebound on an air trip to more traditional commercial Hubs as well. Take the direct flight of Singapore Airlines from Newark to Singapore, tuned only with business and Premium -Economic seatsor the five-week service from United Airlines from Chicago to Zurich. “These are not tourists looking for Swiss chocolate,” says Aviation Expert Mike Arnot. “This is a business demand. Every airline tries to fly these routes.”
Delta spokesman says to Traveler, Partnership with Latam group This year to increase connectivity between Brazil and the United States, including with the launch of a new road from Boston to São Paulo in January. This works in conjunction with regular flights to Rio -eiroaniro, which connect to dozens of international airports via the Atlanta Hub of Delta.
Illustration: Alex Green
Writer, filmmaker, and label chief Jesse Bernard often fly from London to Rio with the Latam network when producing documentaries and organizes nightlife events. He is the leader of Like youTransatlantic record label that runs through London and The cultural capital of Brazil.
“I noticed when you fly to countries in the African diaspora, there is a sense that most people while the flight is not there for vacation,” he says. “There is a sense of familiarity; it is about people traveling to London for work or travel back for the same. They are not necessarily tourists. ”
